Amazon, Google lead rush for new Web real estate Jun13

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Amazon, Google lead rush for new Web real estate

LONDON (Reuters) – An unprecedented land grab for new Web addresses began in earnest on Wednesday with fierce competition for new internet real estate including .app, .blog and .web from applicants hoping to break the near-monopoly of the .com top-level domain.

The ambitious plan to liberalize internet addresses attracted 1,930 applications, almost half of them from north America, with Web giants Amazon and Google applying for dozens of domains including .cloud, .buy and .book.

 

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